Dream House for Just 50 Euros? How to Save on Toys and Build Your Own Real Home

Being a parent brings immense joy, but also unexpectedly large expenses. One of the most significant sources of spending in the family budget is children's toys, which no parent wants to economize too much on.

Constantly changing trends and children's rapid development mean that new toys are often purchased frequently, yet they are often abandoned after just a few days. Many families dream at the same time of a new home, for example, buying a more spacious house, but saving seems almost impossible alongside everyday expenses.

One place where it is possible to direct more money towards the dream home fund is to look for affordable alternatives to everything that is necessary in everyday life, and in a family with at least one growing child, toy shopping is also such a place. Recently, an unusual listing appeared on the Kinnisvara24 portal, where an exclusive three-story house with a swimming pool is for sale for only 49.99 euros! With zero energy costs, completely without utility bills and with exactly one square meter of floor area, this brand new "property" is actually a wooden dollhouse from Lidl's new campaign.

"Such a bright and cozy three-story dollhouse is every child's dream. An open floor plan and light furniture allow the young owner to change the interior design even every hour. In a private swimming pool, toy dolls can splash around all year round, and if neighbors or the view get annoying, the entire house can easily be simply moved to another room's corner," commented Lidl Estonia communications manager Liisa-Indra Pajuste.

A home made from quality wood is created to last and offers children unlimited play joy, also carrying good "investment potential," as it must withstand several generations.

"Such a find, which is available in every Lidl store from November 5th, vividly proves that providing children with unforgettable and developmental experiences does not have to drain the family budget. By choosing durable and reasonably priced toys, a bit more money remains in the wallet each month," said Pajuste.

"Every euro saved is valuable. That money, which would otherwise be spent on overpriced and short-lived trend toys, can now be directed straight to the family's savings account. This makes it possible to take real steps towards buying your own dream home. Children get their luxurious three-story dream house right away, and parents can peacefully collect money for the down payment on a real house. Smart consumption ensures that dreams come true, both big and small," she noted.

Lidl is a discount supermarket chain originating from Germany that sells quality products at the best price across Europe. The first Lidl store in Estonia opened in 2022. Currently, there are 22 Lidl stores across 10 cities in Estonia. In 2026, Lidl Estonia was awarded the Top Employer title for the fourth time as an internationally recognized best employer.

Lidl is represented in 32 countries, operates 13,000 stores, more than 230 logistics centers, employing a total of 395,000 employees. The Lidl Plus customer app has more than 120 million users, and the combined turnover of all Lidl stores in the 2025 financial year was 140.2 billion euros. Lidl discount stores are part of the Schwarz Group, whose headquarters is located in Neckarsulm, Germany.